NOTE: Since some of these work samples are strictly internal, I have not included them on my broader portfolio website. This is a hidden page only accesable through the link I’ve attached.
1) Good Luck Graphics
Below are12 college football recruiting graphics I created, one for the 12 games played by each team. Each week of the college football season I created a customized good luck graphic for every athlete our agents were recruiting.
Each week I came up with a unique concept in order to creatively display our “Good Luck” message. Personal favorites include the newspaper, iphone, comic book, and bedroom concepts. What was most rewarding was seeing the screenshots from the texts with the recruits where they would often have reactions of “This is dope!” and “Thank you guys!”.
This responsibility taught me a lot about ideating and bringing concepts to life. During the beginning of the process, I utilized behance and pinterest to formulate my ideas, and by the end was able to do it completely indepently.
NOTE: Since some of these work samples are strictly internal, I have not included them on my broader portfolio website. This is a hidden page only accesable through the link I’ve attached.
Below are12 college football recruiting graphics I created, one for the 12 games played by each team. Each week of the college football season I created a customized good luck graphic for every athlete our agents were recruiting.
Each week I came up with a unique concept in order to creatively display our “Good Luck” message. Personal favorites include the newspaper, iphone, comic book, and bedroom concepts. What was most rewarding was seeing the screenshots from the texts with the recruits where they would often have reactions of “This is dope!” and “Thank you guys!”.
This responsibility taught me a lot about ideating and bringing concepts to life. During the beginning of the process, I utilized behance and pinterest to formulate my ideas, and by the end was able to do it completely indepently.
NOTE: Since some of these work samples are strictly internal, I have not included them on my broader portfolio website. This is a hidden page only accesable through the link I’ve attached.
2) Social Media Page
Below are social media graphics I created that were posted on our social media page.
I generally a general routine and cadence to this, where we would post the sunday slate graphic (upper far right) each Sunday morning, the recap post (lower middle right) each Tuesday mid day, and then gameday and national posts as needed.
This responsibility taught me how to build a cohesive branded instagram page, by incorporating similar colors, fonts, and background assets in each graphic. It also improved my general design skills, as I experimented with a variety of concepts and layouts.
3) Post Game Stats
Similar to the first creative piece, below are 12 college football post game stats recruiting graphics. I created a customized post game stat graphic template for every recruit who played well in their game.
This taught me about creatively incporating numbers and images into a graphic to convey a message. The skills I learned through this weekly task also improved my ability to create engaging marketing decks, since I can independatly create a layout and concept that involves select colors, fonts, shapes, and numbers.
4) Hype Videos